About
I’ve worked on almost every side of music: artist management, digital marketing, music supervision, sync licensing, and brand strategy. I built the Sephora Music Collective, and I led regional operations for a Dolby Atmos studio launch in New York before moving to Berlin.
One question connects all of it: what are people already listening for? Most brands choose music the way their marketing lead would. I help them choose it the way their customers will actually hear it, and I write it so their team can carry it forward without me.
What I’m doing now
FutureJuke Creative.
Music and sound strategy for brands, venues and experiences. My Strategy Sprints give you a short brief on what your audience responds to and what to change, plus a call to walk you through it.
Commentary.
Where the music and entertainment business is heading, and what it means for the people building in it. A podcast is coming soon.
Tamara Credle
Fractional CCO & Spatial Architect | FutureJuke
